Amsterdam: Attraction Tickets and Tours

Amsterdam, the capital of the Netherlands is best known for its canal system, bike-friendly culture, artistic heritage and many museums. There is, however, far more to this character-filled city.

Amsterdam has more than 800 years of history, and the quintessential castles, museums and cobbled streets reflect this. Beyond the obvious historical and cultural sites, there are also a choice of other attractions available for visitors exploring this one-of-a-kind European locale.

Whether you are on a family holiday or enjoying a solo or couples trip, here are just some of the memorable Amsterdam attractions you can choose to visit during your stay.

Heineken Experience

Heineken is one of the world’s most well-known beer brands and on a visit to Amsterdam, you can join an interactive 1.5-hour tour to learn about the history, innovation and process of beer brewing from hop to bottle.

The Heineken Experience takes place at the Heineken historical brewery building. This is an adults-only experience and includes access at a chosen time, a self-guided tour through the original brewery and two perfectly cooled beers at the tasting room.

This is Holland

This is Holland is an attraction that offers spectacular virtual reality experiences, soaring above the most iconic sights and attractions of the Netherlands. Not only is this attraction a visual feast, special effects including smells, wind, and mist add to the experience.

The 1-hour 4-part activity culminates in an unforgettable 5D "flight".  Single tickets and combo alternatives are available when making a booking.

Royal Palace

Located in the center of Amsterdam is the official Royal Palace which is open to the public for tours and visits. The Royal Palace provides a fascinating insight into the history and present-day role of royalty in the rich culture of the Netherlands.

A self-guided audio tour is included for visitors, and special tours are available for families and children. Guided tours are also available.

Arena Stadium

The Arena Stadium in Amsterdam is the home of Ajax, the Dutch national football team and is the location of concerts and other epic entertainment events. There are a variety of tours offered including a classic stadium tour (with or without audio-guide), Classic tour with virtual reality experience , a guided tour, VIP tour or kids tour. For a full day of sightseeing, you can also select one of the many combo tours offered when you book your arena tickets